Finding the right KPIs for a given business target, devising the appropriate visualisation and implementing the full reporting process is the basis of many analytics projects. The selection below are just a few illustrative examples.
While almost a cliché of the consultant graph, waterfalls are useful when it comes to explaining cumulative sums, especially when negative contributions can also occur.
Typichal applications are the visualisation of profit and loss statements, or the breakdown of trends of performance metrics into their main contributions.
After having having looked at all the angles and laid out the fine points of your approach, the teams want guidance. The top-flop tiles condense the core recommendations for activities by segment in a single sheet:
It is all about understanding how your chicken get in the basket. Typical use cases are
From plotting sales locations and catchment areas, over understanding regional differences in customer structure or competitive pressure, to strategic overviews over the region. Map graphics are a must have.
Boris Vaillant - Quantitative Consulting 17